Increasing Profitability through Strategic Diversification



Diversification is the key to maximizing profitability in today’s insurance market. The ability to present a comprehensive portfolio of solutions allows agents to establish a trusted advisor relationship with clients, so they will seek out the agent’s counsel when looking to resolve sp...

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Cross-selling, Strategic Partnerships are Key to Successful Sales in a Down Economy



As the economy continues its downward spiral, the prevailing assumption is that agents will find it difficult to maintain – much less expand – their sales volumes. After all, employee benefits packages are typically among the first victims of budget cuts, and individuals are approachin...

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